AI that earns its place
A practical test for deciding where AI belongs in a customer or team experience.
Read note →AI Insights
Notes from the useful edge.
Thinking on AI, product, design, and the choices that turn new technology into better experiences.
Designing for judgment
The best AI interfaces do not remove people from the loop. They help people make better calls.
Read note →The next useful prototype
What to make when the opportunity is still unclear—and why small, real experiments win.
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